Balance Mobile Site Puts Spotlight on Alberta Olympians

Getting info about Alberta athletes, artists, events and news at the Vancouver 2010 Olympics is now made easy through a mobile website developed by Balance Media (www.ABto2010.com). Only accessible through mobile devices (think iPhone & BlackBerry), the site provides news about the Albertans at the games, their stats and biographies. An events schedule lets you know when they’ll be where, and maps show you exactly where to find them at each event venue. Check out the coverage of the project in the Edmonton Journal.

For iPhone app addicts, development partners Fission Media have developed a free app with similar functionality. Search AB to 2010 on the iPhone app store to find it.

Balance is excited about highlighting Alberta’s best (and the Olympics!!), and especially about the potential surrounding the use of mobile websites for other events in the future.

The project was funded by Winsport and the Alberta Government.

Posted by Andrea on February 17, 2010 in clients, progressive

Getting the Wheels in Motion

“Feeding body and soul” is the mission of Edmonton Meals on Wheels, who cook, package and deliver approximately 400 delicious, healthy meals every day. And believe me, they live their mission!

This forward-thinking Edmonton charity came to us looking for a few changes:

• They wanted to challenge the stereotype that Meals on Wheels is only for the elderly and incapacitated. Their food is top-notch (prepared by Red Seal Chefs!) and they want to expand their market to include some different demographics.
• They wanted to expand on the secondary revenue streams they see from their more non-traditional services such as frozen meals and grocery delivery.

By developing an online strategy with them, Balance is helping Edmonton Meals on Wheels achieve these goals. Stay tuned for the link once the site is up and running  - we’re really excited to get these “wheels” in motion!

Posted by Andrea on January 29, 2010 in clients