Sometimes companies need help assessing their needs for web-based technologies. Balance helps organizations that are unsure how to approach projects such as Intranets, knowledge centres and large websites. We help you get down to what is really needed, and analyze the best way to approach the build. We have years of experience planning and developing web-based technologies. Our outside perspective challenges assumptions, is free of internal ‘politicking’ and seeks to understand the true needs of the organization.

Examples of Balance advisory services include:

• Visioning: Many companies / organizations know they need to move their marketing efforts online, but are unsure what they need, or how to get the ball rolling. Balance will work with your team to define a set of deliverables that fit with your goals and budget.
• Assessments: Could your company improve process or functionality through web-based technology? Whether it be an e-newsletter / online marketing campaign, intranet, website or extranet, a Balance assessment will tell you if how a digital strategy will help your bottom line.
• RFP development: Instead of tying up internal resources with attempts to create a comprehensive RFP document, look to us to help you through the process. Among other deliverables, we interview project stakeholders, identify best practices, and look for ways to define a better project for your organization.
• Technology and strategic planning: If you already have a vision in place, engage Balance to help define project details, timeframes and resources. Bring us in at the annual / strategic planning level.
• Analysis of website traffic: what does your traffic say about the performance of your online sites?

The end-result of strategy is a solid plan going forward. The dark ages are over: it’s time to shine.