Our Services

During the 10 years we’ve been in business, we have seen an evolution in website and interactive technologies and practices. We survived Y2K, the animated .gif, and a couple of “web 1.whatevers,” and through it all we’ve stayed ahead of the curve with a solid understanding of what users have come to expect, the nuances of design, and how design relates best with technology.

Our areas of focus are:

Strategy - Digital media and technology are powerful tools in a company’s strategic planning toolbox. Balance helps organizations assess their need for web technologies. Visioning, developing online strategies to roll into strategic plans, and determining the right resources are parts of this process. Strategy bubbles to the top after we’ve gone through staff interviews, benchmarking and other related practices.

Creative - Great design tells a story. It informs, it’s easy to use, and engages your audience. You’ll find elements of this philosophy in the best online communities, websites, intranets, and email campaigns.

Technology - Behind the scenes, technology is the puppet-master that makes the best ideas come to life. It’s the tools that allow people to personalize their homepage, message their friends or colleagues, comment on a photo, contribute to a company discussion forum, or be notified when content has been updated. When technology works, content management systems are actually easy to use, websites and e-commerce sites actually deliver traffic from search engines, and company intranets actually make employees more efficient.